Several global studies demonstrate the significance of MSME's to an economy. 

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However, MSME's often face challenges for which they are neither adequately equipped nor are they able to access the necessary support.

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C.A.R.E.S is a program of targeted training, and coaching, designed to improve MSME performance. The program provides content, best practice and supports implementation.

 

The objective of the program is to increase MSMEs' potential to access local and global supply chains through:

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1. MSME-specific learning and mastery of Essential and CARES skills  to achieve visible concrete performance improvement

2. MSME’s understanding of its fit, performance and opportunities within its business environment.

3. MSME’s Differentiation, competitiveness and access to new business opportunities.

Competitiveness is achieved through productivity and efficiency improvement - in such areas as Planning, Procedures, Operations Excellence 

Agile business refers to the ability to anticipate, innovate and adapt to challenges and changing conditions such as anticipating and leveraging changes in technologies and business trends (key in the current environment)

Responsible business practices involve the implementation, upkeep and/or certification in compliance systems to cover such areas as Risk and HSE.

Entrepreneurial mindset is a pre-requisite and an approach to identifying opportunities and bringing them to being as MSMEs through learning and Innovation.

Sustainable business involves longevity of people, planet, profits and includes Green, Energy and Social Entrepreneurship

C.A.R.E.S also covers Essential Skills, which vary widely but are foundational for MSMEs. These include Cognitive and Productivity skills.

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